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International Paper:
Essence and Operations
Geographical distribution
[G4- 8]
In 2013, International Paper Latin America had more than 300 clients in various market segments in 90 countries around the world. More than 78% of volume went to Latin America, where it supplied cut size paper distributors and retailers, as well as distributors of offset paper, and major printers and converters which transform paper produced by IP into different products, such as forms, notebooks, and books.
Number of IP plants in a given region
Rogério Anselmo, Luiz Antônio mill sheeter operator
Juliano Teixeira, Mogi Guaçu mill biomass and power boiler operator
Maria José Martins de Souza, Mogi Guaçu forestry unit
Markets in Brazil
IP Latin America’s products are exported to more than 50 countries
The Company’s main markets for cut size paper (printing and writing paper) are retail self-service, wholesale (supplying resellers, stationary stores and points of sale), corporate and public bids. Clients include final consumers, companies and government. Geographically, IP is present in all Brazilian states.
In terms of print and converting (paper for editorial content), the Company supplies all Brazil’s regions with products in the publishing, notebook, distribution, promotional printing, personalized printing, and pharmacology package insert segments, among others. Clients are companies that serve final consumers and government.