| Mission, Vision and Pillars [GRI 4.8] Mission To ensure the best shopping experience to all of our customers in each of our stores. Vision Grupo Pão de Açúcar strives to expand its market share of Brazil’s retail sector and become the most admired company for its profitability, innovation, efficiency, social and environmental responsibility, as well as for its contribution to the development of Brazil.  Pillars > Customer: our raison d'être Grupo Pão de Açúcar is a customer-centric organization that endeavors to translate every customer contact with its brands into the best experience and thus foster a long and loyal relationship. > Our people People with technical excellence who are well prepared and motivated to take on challenges, risks and adopt innovative approaches. People who like to serve, value respect in their internal relationship with customers, suppliers and partners, and act with courage under all circumstances. > Command over technology Stay attentive to all the technological advances around the world and evaluate their usefulness and return for our business in order to make the best use of them. > Solid capital structure A capital structure that allows investments in our company, our people and our country for operating efficiency in order to provide returns to shareholders and ensure long-term sustainable growth. |